Online MBA Media Leadership

"Leadership and learning are indispensable to each other" - John F. Kennedy

The MBA Media Leadership equips you with the knowledge and understanding required to analyse, direct and develop business operations in the modern media environment involving journalism, marketing and public relations. It critically explores key issues and forces shaping the development of media in a global context, particularly convergence of activities, interactivity with audiences and entrepreneurship.

You can complete the online MBA in Media Leadership offered in exclusive partnership with the Robert Kennedy College at a pace, place and location which suits you, while continuing to work.

Learn at Switzerland’s premier private college and graduate with students from over 130 different countries and from the University of Cumbria.


Duration Minimum 12 months, maximum 5 years.

Delivery Method Mostly online via OnlineCampus (an interactive online learning environment) with intensive class discussion and collaboration, plus a one-week compulsory residency. The residency is held in the United Kingdom and organised by the University of Cumbria.

Places The number of places per term is strictly limited to 90.

Ranking   In the Guardian University Guide for Business and Management Studies (2012), the University of Cumbria is ranked in the top three higher-education institutions in the North West of England.

Tuition Fees 10,000 CHF (Swiss Francs). This fee includes library access, OnlineCampus access, graduation fees, and University of Cumbria matriculation fees. Fees are payable in interest-free instalments. The fees are for the entire programme, and include all the courses as well as supervision for the final dissertation. Residency costs, such as airfare and accommodation, plus a 2,000 CHF (Swiss Francs) tuition fee for the residency, and some of the textbooks that you will need for the course are not included in these fees.

Terms Four terms per year (Winter, Spring, Summer and Autumn).

Accreditation and Recognition The University of Cumbria MBA programmes offered online in exclusive partnership with the Robert Kennedy College are Recognised Worldwide. Once you complete your studies at Robert Kennedy College, you will receive a degree from the University of Cumbria. The University of Cumbria received the University title, and degree awarding powers, from Her Majesty’s Most Honourable Privy Council. It is fully recognised by the British Government and duly listed on the United Kingdom’s Department for Business, Innovation and Skills list of recognised UK awarding institutions.