Online MBA Leadership and Sustainability

Module Descriptions

There are no average courses within our MBA programme. We are bound to provide an exceptional learning experience, and there is no better way to achieve this aim than with outstanding courses. They have been carefully crafted by experienced professors and are all meant to make you a more successful and efficient manager.

There are no old-fashioned exams. Instead you are given real-life case studies and essays, which allow you to think critically about your company and your own career. All this might seem too glossy but there is one catch: we do not accept average candidates. Only individuals as outstanding as our values can find their way toward admission at the Robert Kennedy College.

Induction

Not-for-credit module

A not-for-credit induction module will be the starting point of the programme. The induction process is designed to familiarise you with the programme design, requirements and resources, as well as with the way online interaction, learning and grading will take place. After the induction you should be familiar with academic life, including academic writing, library services and library access, OnlineCampus access, and academic support services.

Organisational Behaviour

The way people are managed within organisations plays a paramount role in corporate success. In a fast changing organisational landscape, we take into account impacting factors such as social, technological, economic, environmental, political and legal considerations. With a variety of real-life case studies, you will be asked to make decisions, which will inevitably influence the (work) life of your employees. These are of course, backed by the core taught concepts, which feature group dynamics, motivation and leadership, group behaviour, communication, power, conflict and prejudice in the workspace, organisational culture and how to manage and understand change within the organisation.

Marketing Management

You will reinvent the airline business, redefine the boundaries of retailing, manage the sales of an online computer mega store, and learn how to focus on your customer. Seems like a bold prediction but it is just the content of marketing management directed by a marketing specialist.

The teaching of market segmentation, environment, research, innovative sales system, international marketing and policy planning and implementation will make sure that your view of marketing will never be the same. A concrete marketing plan for your company or your own business will be your final assessment, providing you with flexibility and effective learning results, which you can assess and apply in no time.

Financial Management

Business is about profit, and there can only be sustainability with a proper knowledge of effective financial management. Oxford and Harvard Business School graduate Prof. David Duffill will expand and reinforce your knowledge of financial accounting, management accounts, budgeting and financing.

Once again, the course leader is not just crunching numbers. He will link each topic to real financial situations where you, as the manager in chief, have to assess the financial performance of successful corporations, and develop sharp analytical skills with tools like decision tree analysis.

Financial Management is about successful financial results. At the end of this course you will not only know the basics, but you will be in the position to master every component of superior financial management and analysis.

Leadership and Sustainability

The aim of this module is to examine the nature of leadership and in particular its role in the development of sustainable business and business practices. Among other activities you will analyse and evaluate the business case for sustainable practice in selected sectors and organisations, examine the potential for implementing sustainable business practices for selected sectors and organisations, analyse personal leadership practice and its development and evaluate the personal relevance of and implications for leading sustainable change in business.

Tackling Global-Local Challenges in Ethics, Responsibility and Sustainability

Mandatory one-week residency in Cumbria, England

The mandatory one-week residency in Cumbria, England, held in the idyllic setting of the British Lake District, aims to provide learners with the opportunity to conceptualise ethics, responsibility and sustainability in diverse global settings. It allows students to develop an insight into the expanding role of sustainable development, corporate governance, responsible business practice and the ethical dimensions of organisational policies and practices.

University of Cumbria faculty members will guide you in the daily classes, enriched by contemporary case studies and teamwork in this innovative and unique topic.

Information Management

Elective module

Cloud Computing, Linux and Open Source Software, Social Media. These are only few of the new technological innovations and, at the same time, challenges presented to the managers of tomorrow.

This module aims to enable you to develop a conceptual and comprehensive understanding of the manager’s role in relation to the leading of the effective management and use of information, information technology, and information systems and to apply these within an organisational/strategic context.

Money Management

Elective module

The successful management of financial assets, be they of an individual, a small business, or a large corporation demands a knowledge of financial markets, how they operate, what instruments and investment vehicles are available, and what macro-economic forces are acting upon them. This module is designed to provide you with a broad understanding of financial markets (as distinct from a narrow specialist approach) but with sufficient details of their many components so that you may make your own investment decisions and interact with your specialist advisers.

Particular attention will be given to portfolio composition and management through ETF (Exchange Traded Funds), Mutual Funds and other innovative vehicles like structured products. Students attending this class will be able to access the Morningstar Investment Research Library and run a simulated portfolio through the OnlineCampus Trading platform.

Corporate Strategy and Competitiveness

Elective module including a one-week residency in Zürich, Switzerland

In cooperation with the Institute for Strategy and Competitiveness of the Harvard Business School, Robert Kennedy College is offering this outstanding course designed by Professor Michael Porter, the Bishop William Lawrence University Professor at Harvard Business School and the leading authority on corporate strategy and competitiveness. Taught by Robert Kennedy College Deputy Dean and Harvard Business School MBA graduate Professor David Duffill, this course explores the determinants of national and regional competitiveness building from the perspective of firms, clusters, sub-national units, nations, and groups of neighbouring countries.

The course is concerned not only with government policy, but with the roles that firms, industry associations, universities, and other institutions play in competitiveness. It takes examples from both advanced and developing economies, and addresses competitiveness at multiple levels. Students who take this elective have access to the exclusive video lectures of Professor Porter and are required to attend the residential session in Zürich, Switzerland.